Genevieve FT

Website

What I really like about Genevieve's work is the fluidity of her lines. This is something I have been trying to achieve within my own practice using a brush and ink. Trying to create this fluidity has made me consider how I draw various forms and what information is needed to describe a shape or a motion. 

This way of producing images is definitely influencing my responsive work because some of my illustrations need to be fluid and interesting for younger audiences. 

Studio Brief 2: Life's A Pitch

The 4 P's

Product

• Illustration based convention organised by students, primarily FOR students
• Networking opportunities
• Workshops
• Buy/trade/sell work
• Professional experience

Price

• Venue
• Insurance
• Paid staff or volunteers?
• Promotion
• Security 

Promotion

• Exploit social media
• Posters
• Leaflets
• Word of mouth
• Newspapers (and online news sites)
• Mailing lists

Place

• Town centre
• Accessible
• Close to other attractions
• Beginning of academic year 

Who is your target audience?

• Creative students in and around Leeds
• Local businesses 
• Potential students of creative degrees
• Professionals

Where are they? Where do they go?

• University/Classes
• Shopping
• Bars
• Student Union
• Introduction events (freshers fairs)
• College/Sixth form

Is there a need and if so, what is it?

• Strengthen creative community
• Get students from various institutions talking & collaborating
• Present yourself as a professional practitioner

Why is now the appropriate time?

• Would be beneficial to us whilst on our degree programme
• Active interest in other practitioners work
• Student loans to spend
• Free time

Studio Brief 2: Life's A Pitch

Similar existing events to our proposal:

SameButDifferent (Art Fair)

• Pop-up shops
• Live Music
• Licensed bar
• Gallery space
• Workshops

Thought Bubble (Comic Convention)

• Stalls to buy/sell work (networking opportunity)
• Workshops & panels

Sheffield Zine Fest

• Buy/Swap/Sell Zines
• Workshops

S.W.O.T  Analysis for Thought Bubble

Strengths:

• Creates a great environment for comic lovers to meet the artists behind the comics (and get signed copies)
• Opportunity to sell work, hand out business cards for professionals and budding practitioners (networking)
• Panel discussions
• Gives access to a wider audience for your work - not just peers/fellow pursuers of your discipline
• Takes place over numerous days so more accessible to people who could have potentially missed it
• Relatively cheap entry

Weaknesses:

• The space can get quite cramped due to heavy footfall

Opportunities:

• Local/near city centre and bus station - makes it easily accessible
• Lots of different practitioners - students, professionals, hobbyists
• Lots of different approaches to comics

Threats:

• Well established/been running for 8 years
• Will have a much larger budget than our proposal
• Connections with many more professionals 
• Good media coverage